SOC 21-1091.00Bright outlook

    Health Education Specialists

    Provide and manage health education programs that help individuals, families, and their communities maximize and maintain healthy lifestyles.

    Median pay
    $64,070
    Growth
    +5.6%
    Faster than average
    Openings a year
    6,900
    Typical education
    Bachelor's degree

    Data verified Nov 2026 · CollegesRef 2026–27 edition

    Source: BLS 2025 wages · 2025–35 projections

    See the pathway

    Annual pay range

    Lowest 10% earn less than
    $42,990
    Median
    $64,070
    Highest 10% earn more than
    $118,200
    National wages for all workers in this occupation. BLS Occupational Employment and Wage Statistics, May 2025.

    65,690 people work in this occupation.

    In short

    Health education specialists design and run programs that help people and communities live healthier lives. The career offers a median annual pay of $64,070, with opportunities to work in public health, community organizations, and healthcare systems.

    Written with AI from the BLS, O*NET and CareerOneStop data on this page. Every figure is checked against that data before it is published.

    What health education specialists do

    Job Zone 4: Considerable preparation

    Provide and manage health education programs that help individuals, families, and their communities maximize and maintain healthy lifestyles. Use data to identify community needs prior to planning, implementing, monitoring, and evaluating programs designed to encourage healthy lifestyles, policies, and environments. May link health systems, health providers, insurers, and patients to address individual and population health needs. May serve as resource to assist individuals, other health professionals, or the community, and may administer fiscal resources for health education programs.

    Most need a bachelor's degree and several years of related experience.

    What the work is like

    People in this career focus on helping individuals and communities improve their well-being. Day-to-day tasks involve gathering information and analyzing data to identify what a community needs. Specialists then plan, monitor, and evaluate health programs and policies. They spend significant time teaching, training, and interpreting complex health information for the public. They also connect patients and communities with health providers, insurers, and systems, and they sometimes manage budgets for education programs.

    Success in this role requires strong social skills, empathy, and active listening. Specialists must be skilled in speaking, writing, and critical thinking to communicate effectively with supervisors, colleagues, and the public. Important knowledge areas include customer service, psychology, sociology, and education. Because this is a highly social field, workers must be dependable, cooperative, and sincere as they build relationships and help others navigate health resources.

    How to get there

    To enter this field, candidates typically need a bachelor's degree. Because the role requires considerable preparation, most employers also look for candidates who have several years of experience in a related health or community service role.

    Students preparing for this career often major in public health, health sciences, mental and social health services, public relations, or advanced dentistry and oral sciences. Depending on the state, some workers may need to obtain a license. Additionally, professionals can earn specialized certifications to show expertise in specific areas. Examples of these credentials include the Asthma Educator Specialist, Certified Childbirth Educator, Certified Documentation Improvement Practitioner, Certified Infant & Family Educator, and Certified Sexuality Educator.

    Pay and outlook explained

    In 2025, the median annual pay for health education specialists was $64,070. Earnings can vary significantly based on experience and location, with the lowest 10% earning less than $42,990 and the highest 10% earning more than $118,200.

    With 65,690 people employed in this field, the occupation is projected to grow by 5.6% from 2025 to 2035, which is faster than the average for all occupations. This growth, along with normal staff turnover, is expected to result in about 6,900 job openings each year.

    Interest profile

    Realistic (R)
    11 / 100
    Investigative (I)
    72 / 100
    Artistic (A)
    26 / 100
    Social (S) · strongest
    86 / 100
    Enterprising (E)
    37 / 100
    Conventional (C)
    49 / 100
    How strongly each interest area describes the work, from O*NET (scores rescaled to 0–100). The interest code lists the strongest areas in order.

    Interest code SIC. Compare it with yours

    What you'd do

    Communicating with Supervisors, Peers, or Subordinates
    95
    Establishing and Maintaining Interpersonal Relationships
    93
    Updating and Using Relevant Knowledge
    92
    Getting Information
    88
    Interpreting the Meaning of Information for Others
    88
    Communicating with People Outside the Organization
    87
    Training and Teaching Others
    86
    Performing for or Working Directly with the Public
    86
    Scheduling Work and Activities
    86
    Organizing, Planning, and Prioritizing Work
    84
    Work activities rated by importance for this occupation, O*NET (0–100).

    Skills and strengths

    Skills

    • Active Listening
    • Speaking
    • Writing
    • Learning Strategies
    • Active Learning
    • Social Perceptiveness
    • Critical Thinking
    • Reading Comprehension
    • Coordination
    • Instructing

    Knowledge

    • Customer and Personal Service
    • Education and Training
    • English Language
    • Administrative
    • Psychology
    • Public Safety and Security
    • Mathematics
    • Sociology and Anthropology
    • Computers and Electronics
    • Communications and Media

    Abilities

    • Oral Expression
    • Oral Comprehension
    • Speech Clarity
    • Written Comprehension
    • Written Expression
    • Inductive Reasoning
    • Problem Sensitivity
    • Speech Recognition
    • Deductive Reasoning
    • Near Vision

    Work styles

    • Dependability
    • Empathy
    • Social Orientation
    • Cooperation
    • Sincerity
    • Integrity
    • Intellectual Curiosity
    • Attention to Detail
    • Achievement Orientation
    • Adaptability

    Also called

    Behavioral Health Educator · BLS Instructor (Basic Life Support Instructor) · Breastfeeding Educator · Breastfeeding Peer Counselor · Certified Breastfeeding Educator (CBE) · Certified Diabetes Educator · Certified Health Education Specialist · Certified Lactation Counselor (CLC) · Certified Lactation Educator · Clinical Educator

    Career pathway

    From your interests to health education specialists

    Interests that fit the work, the career, majors that lead there and colleges whose graduates in those majors earn the most. Hover or focus a step to follow one path.

    1. Interests

    2. This career

      • Health Education Specialists$64,070 median pay
    3. Majors

    4. Colleges

    College Scorecard program outcomes

    Colleges with strong outcomes

    Programs that lead to this career, ranked by what their graduates earn four years after finishing. Earnings are for graduates who received federal aid.

    1. 1Touro College logo
      Touro College

      New York, NY · Health Services/Allied Health/Health Sciences, General · Bachelor's

      1 yr after
      $93,075
      4 yrs after
      $135,742
      Median debt
      $12,500
    2. 2Valparaiso University logo
      Valparaiso University

      Valparaiso, IN · Health Services/Allied Health/Health Sciences, General · Bachelor's

      1 yr after
      Not reported
      4 yrs after
      $115,095
      Median debt
      $20,500
    3. 3University of Delaware logo
      University of Delaware

      Newark, DE · Health Services/Allied Health/Health Sciences, General · Bachelor's

      1 yr after
      $34,007
      4 yrs after
      $107,695
      Median debt
      $26,891
    4. 4Utah State University logo
      Utah State University

      Logan, UT · Public Health · Bachelor's

      1 yr after
      $77,239
      4 yrs after
      $93,161
      Median debt
      Not reported
    5. 5Syracuse University logo
      Syracuse University

      Syracuse, NY · Public Relations, Advertising, and Applied Communication · Bachelor's

      1 yr after
      $63,858
      4 yrs after
      $90,535
      Median debt
      $24,250
    6. 6University of Southern California USC logo
      University of Southern California USC

      Los Angeles, CA · Public Health · Bachelor's

      1 yr after
      Not reported
      4 yrs after
      $89,522
      Median debt
      $17,279
    7. 7Southern Methodist University SMU logo
      Southern Methodist University SMU

      Dallas, TX · Public Relations, Advertising, and Applied Communication · Bachelor's

      1 yr after
      $56,398
      4 yrs after
      $89,330
      Median debt
      $17,375
    8. 8
      George Washington University

      Washington, DC · Public Health · Bachelor's

      1 yr after
      $55,305
      4 yrs after
      $87,217
      Median debt
      $19,500

    Source: U.S. Department of Education College Scorecard field-of-study data, 2025. Programs with few graduates are not listed.

    NCES CIP–SOC crosswalk

    Majors that lead here

    Related programs by four-digit CIP code. They are common routes in, not the only ones.

    CareerOneStop

    Certifications, licenses and pay by state

    What health education specialists may need beyond a degree, where a license is required, and what the work pays in each state.

    Certifications

    Core certifications employers recognise for this work.

    Search all certifications on CareerOneStop

    Training

    Programs of study that prepare people for this work.

    • Behavioral Aspects of Health
    • Community Health Services/Liaison/Counseling
    • Dental Public Health and Education
    • Health and Wellness, General
    • Health Communication
    • International Public Health/International Health
    • Maternal and Child Health
    • Public Health Education and Promotion
    • Public Health, General

    Find training near you on CareerOneStop

    Licenses by state

    5 states list a license for this work. Open your state for the license and the agency that issues it.

    Check license requirements on CareerOneStop

    Data from CareerOneStop, sponsored by the U.S. Department of Labor (Employment and Training Administration, with the Minnesota Department of Employment and Economic Development). Retrieved November 9, 2026.

    Your plan

    Build my pathway plan

    Courses, majors, colleges, scholarships and a timeline for this career, built from your profile.

    Questions about health education specialists

    Written with AI from the BLS, O*NET and CareerOneStop data on this page. Every figure is checked against that data before it is published.

    What are some common job titles for this career?

    People in this field are known by many names, including Behavioral Health Educator, Certified Diabetes Educator, and Clinical Educator. They may also hold specialized titles like Certified Lactation Counselor or Breastfeeding Peer Counselor.

    What are the key interest areas for this job?

    The strongest interest area for this occupation is social. This means the work is ideal for people who enjoy assisting, teaching, and communicating with others.

    Are there related careers I can explore?

    Yes, there are several similar occupations in healthcare and community service. These include Community Health Workers, Healthcare Social Workers, Rehabilitation Counselors, and Health Informatics Specialists.

    Sources and attribution

    Every figure on this page comes from these public datasets. Missing values are shown as not reported, never estimated.

    O*NET 31.0 Database by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA). Used under the CC BY 4.0 license. CollegesRef has modified all or some of this information.

    Data from CareerOneStop, sponsored by the U.S. Department of Labor (Employment and Training Administration, with the Minnesota Department of Employment and Economic Development). Retrieved November 9, 2026.

    Page data updated November 5, 2026.