Bright outlook
Management
Marketing Managers
- Median pay
- $166,790
- Outlook
- Faster than average
Bachelor's degree
- Active Listening
- Speaking
- Active Learning
ProgramsBusiness, Management, Marketing, and Related Support Services
Specialized Sales, Merchandising and Marketing Operations
CIP52.19
87 colleges offer Specialized Sales, Merchandising and Marketing Operations. See what it covers, which degree levels are available and what graduates earn and borrow.
Data verified Nov 2026 · CollegesRef 2026–27 edition
- Colleges offering it
- 87
- at its most common level
- Bachelor's earnings
- $56,702
- median, 4 years after
- Bachelor's debt
- $23,625
- median federal loans
Colleges offering it, by degree level
- Certificate
- 71
- Associate's
- 74
- Bachelor's
- 87
- Master's
- 12
- Post-baccalaureate certificate
- 1
- Doctoral
- 1
- Graduate/professional certificate
- 6
What it covers
About Specialized Sales, Merchandising and Marketing Operations
Specialized Sales, Merchandising and Marketing Operations is part of Business, Management, Marketing, and Related Support Services: instructional programs that prepare individuals to perform managerial, technical support, and applied research functions related to the operation of commercial and non-profit enterprises and the buying and selling of goods and services.
Definition: National Center for Education Statistics, Classification of Instructional Programs 2020, code 52.19.
Programs in this field
Colleges report these specific programs under CIP 52.19.
- Auctioneering
- Fashion Merchandising
- Fashion Modeling
- Apparel and Accessories Marketing Operations
- Tourism and Travel Services Marketing Operations
- Tourism Promotion Operations
- Vehicle and Vehicle Parts and Accessories Marketing Operations
- Business and Personal/Financial Services Marketing Operations
- Special Products Marketing Operations
- Hospitality and Recreation Marketing Operations
- Reserved
By degree level
Earnings and debt by degree level
Medians across colleges of each college's own program median. Earnings are for graduates who received federal aid and were working.
| Degree level | Colleges | Median earnings | Median debt |
|---|---|---|---|
| Certificate | 71 | $48,0084 yrs after · 2 colleges | Not reported |
| Associate's | 74 | $46,0984 yrs after · 8 colleges | $11,6664 colleges |
| Bachelor's | 87 | $56,7024 yrs after · 38 colleges | $23,62521 colleges |
| Master's | 12 | $151,6064 yrs after · 2 colleges | $38,8723 colleges |
| Post-baccalaureate certificate | 1 | Not reported | Not reported |
| Doctoral | 1 | Not reported | Not reported |
| Graduate/professional certificate | 6 | $76,1121 yr after · 1 college | $30,7501 college |
Source: U.S. Department of Education College Scorecard field-of-study data, 2025. Colleges with too few graduates have their earnings and debt suppressed, so the number of colleges reporting is smaller than the number offering the program.
Bachelor's programs
Where Specialized Sales, Merchandising and Marketing Operations graduates earn the most
Median earnings four years after finishing, among programs with at least 10 graduates in the latest year. Earnings are one measure; cost and graduation rate matter too.
- 1
Philadelphia, PA · Private nonprofit · 108 graduates
$80,764
debt $24,335
- 2
Midland, MI · Private nonprofit · 39 graduates
$77,647
debt $21,540
- 3
Poughkeepsie, NY · Private nonprofit · 104 graduates
$74,534
debt $25,000
- 4
Fashion Institute of Technology
New York, NY · Public · 481 graduates
$70,727
debt $19,500
- 5
Newton, MA · Private nonprofit · 13 graduates
$69,156
debt $27,000
- 6
Waco, TX · Private nonprofit · 22 graduates
$67,066
debt not reported
- 7
New York, NY · — · 115 graduates
$66,968
debt $23,625
- 8
Fort Worth, TX · Private nonprofit · 58 graduates
$66,108
debt $21,500
- 9
Athens, GA · Public · 79 graduates
$61,955
debt $14,000
- 10
Big Rapids, MI · Public · 18 graduates
$61,884
debt $19,288
Careers
Careers this program leads to
Occupations linked to Specialized Sales, Merchandising and Marketing Operations by the NCES CIP–SOC crosswalk, highest national median pay first. Pay and outlook are BLS figures for each occupation.
Sales
First-Line Supervisors of Non-Retail Sales Workers
- Median pay
- $87,520
- Outlook
- Little or no change
High school diploma
- Active Listening
- Management of Personnel Resources
- Monitoring
- Bright outlook
Business and finance
Market Research Analysts and Marketing Specialists
- Median pay
- $78,760
- Outlook
- Faster than average
Bachelor's degree
- Active Listening
- Critical Thinking
- Reading Comprehension
- Bright outlook
Business and finance
Search Marketing Strategists
- Median pay
- $78,760
- Outlook
- Faster than average
Bachelor's degree
- Complex Problem Solving
- Reading Comprehension
- Active Learning
Sales
Securities, Commodities, and Financial Services Sales Agents
- Median pay
- $78,660
- Outlook
- Slower than average
Bachelor's degree
- Active Listening
- Critical Thinking
- Judgment and Decision Making
- Bright outlook
Business and finance
Wholesale and Retail Buyers, Except Farm Products
- Median pay
- $77,710
- Outlook
- Faster than average
Bachelor's degree
- Critical Thinking
- Negotiation
- Active Listening
- Bright outlook
Sales
Sales Representatives, Wholesale and Manufacturing, Except Technical and Scientific Products
- Median pay
- $72,080
- Outlook
- Little or no change
High school diploma
- Active Listening
- Speaking
- Negotiation
Sales
Travel Agents
- Median pay
- $50,160
- Outlook
- Little or no change
High school diploma
- Active Listening
- Service Orientation
- Reading Comprehension
More in Business, Management, Marketing, and Related Support Services
Other programs in the same area of study, by how many colleges offer them.
Every program in this area- Business Administration, Management and Operations1,495 colleges
- Accounting and Related Services1,096 colleges
- Marketing820 colleges
- Finance and Financial Management Services730 colleges
- Business Operations Support and Assistant Services669 colleges
- Business/Commerce, General523 colleges
- Entrepreneurial and Small Business Operations520 colleges
- International Business426 colleges
Questions about Specialized Sales, Merchandising and Marketing Operations
How many colleges offer Specialized Sales, Merchandising and Marketing Operations?
Published colleges on CollegesRef report Specialized Sales, Merchandising and Marketing Operations at these degree levels: certificate (71 colleges), associate's (74 colleges), bachelor's (87 colleges), master's (12 colleges), post-baccalaureate certificate (1 college), doctoral (1 college), graduate/professional certificate (6 colleges). Counts are from College Scorecard field-of-study data (2025).
What do Specialized Sales, Merchandising and Marketing Operations graduates earn?
At the median college, bachelor's graduates in Specialized Sales, Merchandising and Marketing Operations earn $56,702 a year four years after finishing, across 38 colleges that report earnings. Figures cover graduates who received federal aid.
Where do Specialized Sales, Merchandising and Marketing Operations graduates earn the most?
Saint Joseph's University reports the highest median earnings for bachelor's graduates in Specialized Sales, Merchandising and Marketing Operations: $80,764 four years after finishing, among programs with at least 10 graduates.